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Google Ads best practices, guidance, and thought leadership from Virtual Valley.
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When it comes to online advertising, measuring the success and effectiveness of your campaigns is paramount. One key metric advertisers rely on to evaluate their
- Joe Troyer
Managing multiple ads client accounts can be a daunting task, but with the help of Google Ads MCC (My Client Center), it becomes much more
- Rob Warner
The term “bot farms” has become increasingly prevalent and with good reason. Bot farms carry out automated actions or interactions online, often on a massive
- Rob Warner
Are your Google Ads campaigns not delivering the desired results? Are you struggling to stand out in the crowded digital landscape? It’s time to take
- Joe Troyer
Ad fraud has become a pervasive issue in the advertising industry, posing significant challenges for businesses and marketers alike. In an era where digital advertising
- Rob Warner
Website owners and marketers face a constant challenge: bot traffic. But what is bot traffic and why is it important to understand? By the end
- Joe Troyer
Did you know that online visibility and engagement can make or break a business? It is crucial to navigate the intricate world of digital marketing
- Rob Warner
Understanding and accurately calculating CPM (Cost Per Mille) is paramount for effective campaign management. CPM, also known as cost per thousand impressions, serves as a
- Joe Troyer
Google Ads auction insight is a valuable tool that provides advertisers with crucial data and insights to optimize their advertising campaigns. In the highly competitive
- Joe Troyer
Are you struggling to come up with new negative keyword lists? It can happen to the best of us, and the market bursts with free
- Rob Warner
Fantastic customer support, metrics from multiple sources, high overall ratings, and easy setup are some of the advantages of the Metrics Watch. The reporting software
- Joe Troyer
Do you have trouble gathering and organizing marketing data? Maybe it is the ongoing flow of data, the multiple resources it comes from, or the
- Joe Troyer